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The Regional Digital Activation Specialist is responsible for the implementation, monitoring, optimization, and reporting of digital media campaigns across multiple platforms. This role supports campaign execution excellence, ensuring proper setup, pacing, budget management, and alignment with strategic objectives across awareness and consideration initiatives.

The adecuado candidate combines strong operational capabilities, analytical thinking, and attention to detail within fast-paced digital media environments.

Key Responsibilities

- Execute and optimize digital campaigns across:
- Meta Ads
- TikTok Ads
- Google Ads
- Video campaigns
- DV360
- Support campaign trafficking, implementation, QA, pacing, and budget control.
- Monitor campaign delivery and performance to ensure alignment with KPIs and media plans.
- Develop recurring reports and performance analysis for upper and mid-funnel campaigns.
- Analyze metrics related to reach, engagement, video performance, awareness, and consideration objectives.
- Collaborate with planning, analytics, and strategy teams to ensure campaign consistency and optimization opportunities.




- Support troubleshooting and operational improvements across digital platforms.
- Maintain strong attention to detail in campaign execution, tagging, and reporting processes.

Required Skills & Experience

- 3+ years of experience in Digital Media, Campaign Activation, or Media Operations.
- Experience managing campaigns in:
- Meta
- TikTok
- Google Ads
- DV360
- Knowledge of additional DSPs, Campaign Manager, or DoubleVerify is considered a plus.
- Basic understanding of media planning principles is desirable.
- Experience handling campaign budgets and pacing management.
- Strong reporting and analytical capabilities focused on upper and mid-funnel metrics.

Educational Background

- Marketing
- Advertising
- Digital Business
- Communications or related fields

Soft Skills

- Strong attention to detail
- Analytical mindset
- Organized and proactive
- Team-oriented with collaborative approach
- Ability to work in fast-paced environments

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Postúlate en Kit Empleo: kitempleo.com.co/empleo/1a8zgr

📌 Regional Digital Activation Specialist (Bogotá)
🏢 Omnicom Media LATAM
📍 Bogotá