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We are looking for a highly execution-oriented marketing professional with mandatory experience in the corporate segment, focused on B2B environments, SMB, Government, Education, distributors, resellers, and commercial partners.
The main objective of this role is to transform marketing strategies into real business opportunities by executing demand generation initiatives, supporting sales teams, and driving channel performance to generate leads, pipeline, and revenue.
Responsibilities
- Execute demand generation initiatives focused on pipeline and lead creation
- Develop and execute B2B marketing campaigns through CRM and digital platforms
- Support SMB, Government, and Education sales teams with marketing initiatives
- Coordinate channel marketing activities with distributors, resellers, and partners
- Execute partner enablement activities: trainings, webinars, workshops, and co-marketing events, ASUS commercial PC portfolio (laptops, desktops, AIOs)
- Track KPIs, campaign performance, conversion, and revenue impact
- Develop MDF plans and ensure proper execution across channels
- Ensure strong brand presence and execution quality across all touchpoints
Qualifications
- 3 to 4 years of experience in B2B / Corporate Marketing
- Proven experience working with SMB, Government, Education, distributors, resellers, and channel partners
- Experience in technology/computer brands or related industries
- Strong experience executing digital campaigns,
lead generation, and channel marketing activities
- Advanced English level (spoken and written) — Mandatory
- Strong stakeholder management and multitasking skills
Preferred Attributes
- Highly organized and execution-driven
- Commercially minded and business-oriented
- Strong communicators with ownership mentality
- Comfortable working in fast-paced environments
- Solution-oriented and proactive
Bachelor’s degree in Marketing, Business Administration, Communications, or related fields.
Additional studies in Digital Marketing, Trade Marketing, or Event Management are a plus.
This role is NOT focused on consumer marketing (B2C).
We are specifically looking for candidates with proven experience developing and executing marketing initiatives for corporate/business markets.
Adecuado candidates will come from technology, computer, or commercial PC, or similar industries.
If your experience is focused on the corporate/B2B technology segment and you are passionate about driving business opportunities through marketing execution, we would love to meet you.
If you are passionate about execution and driving results at B2B Segment, apply or DM me.
*Disclaimer: When you submit your information to LinkedIn, your information will be collected, processed, and used by LinkedIn. LinkedIn will share your information to ASUS for job recruitment purpose.
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Postúlate en Kit Empleo: kitempleo.com.co/empleo/1a90vq
📌 Channel Marketing SpecialistB (Bogotá)
🏢 ASUS
📍 Bogotá