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Overview
PayJoy, a Public Benefit Corporation, offers mission-first credit solutions for under-served customers in emerging markets.
We use secured credit, point-of-sale financing, and card offerings to help customers access modern quality of life and venture as micro-entrepreneurs.
This Role
Lead the global website strategy, ensuring creative, content, and brand consistency across all markets.
Manage the global web content calendar, collaborate with regional marketing and creative teams, and oversee external agencies.
Key Responsibilities
Define and manage global website content to support brand, campaign, and product goals.
Oversee content updates, launches, and optimizations across global and local web pages.
Ensure SEO/AEO/GEO best practices and user experience principles are applied globally.
Partner with creative and brand teams to maintain cohesive look and tone across digital touchpoints.
Provide brand and creative guidelines to regional teams and agencies.
Collaborate with local marketing teams to adapt and localize global campaigns for regional websites.
Act as the main liaison between global and regional web managers to ensure alignment on priorities, content launches, and performance goals.
Gather insights and feedback from local markets to inform global web strategy.
Manage relationships with digital and creative agencies, including web developers, UX/UI designers, and content partners.
Define project briefs, timelines, and deliverables for agency-led website initiatives.
Monitor performance and quality of agency output against agreed KPIs.
Work with analytics teams to track website KPIs, including traffic, engagement, and conversion rates.
Qualifications
Bachelor's degree in Marketing, Communications, Digital Media, or related field.
5+ years of experience in web content management, digital marketing, or global brand management.
Strong understanding of CMS platforms (e.g., WordPress, AEM, Contentful).
Experience working with creative and digital agencies.




Excellent project management and cross-functional communication skills.
Fluency in English; additional languages are a plus.
Global or regional experience (multi-market coordination) strongly preferred.
Strategic thinker with a creative eye and operational discipline.
Strong collaborator who can balance integral brand standards with local market needs.
Hands-on experience with Webflow or similar web design platforms.
Advanced understanding of HTML and CSS for content editing or QA.
Familiarity with SQL and data analytics for performance reporting.
Exposure to A/B testing and personalization tools.
Benefits
Local benefits depending on country of hire.
Company-funded health insurance for employee and immediate family.
Company-funded employee life and disability insurance.
Paid vacation days, unlimited sick leave.
$2,000 USD annual co-working travel perk.
$2,000 USD annual professional development perk.
Phone finance, headphone benefit, home office equipment allowance, and wellness perks.
Catered lunches.
PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
PayJoy Principles
Finance for the next billion • Ownership • Break Through Walls • Live Communication • Transparency & Directness • Focus on Scale • Work-Life Balance • Embrace Diversity • Speed • Active Listening
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses.
These tools assist our recruitment team but do not replace human judgment.
Final hiring decisions are ultimately made by humans.
If you would like more information about how your data is processed, please contact us.
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Postúlate en Kit Empleo: kitempleo.com.co/empleo/1abx7d

📌 Web Manager (Bogotá)
🏢 PayJoy
📍 Bogotá