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Company description
Publicis Integral Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world.
PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day.
Culture, growth and wellbeing underline all aspects of Publicis Global Delivery.
WeArePGD
Overview
Wearelookingforapassionateanddetail-orientedDataAnalysttojoinourPGDLATAMDATAteam.Thisrolesupportscross-functionalmarketinginitiativesbytransformingcomplexdataintoactionableinsights.Theidealcandidatecombinesfoundationalknowledgeindataanalyticswithacuriosityfordigitalmarketingperformanceandcampaignoptimization.
Responsibilities
- Analyzedigitalcampaignperformanceacrosschannels(display,site,search,email,social).
- Compileandinterpretdatatoaddressbusinessandmarketingissues.




- Developandmaintaindashboardsandreportsusingdatavisualizationtools(e.g.,PowerBI,Tableau,DataStudio,Datorama).
- Performadhocandrecurringanalysistosupportagenciesandclients.
- QAdatatoidentifyinconsistenciesandsuggestoptimizationopportunities.
- Collaboratewithinternalteamstoaligndatastrategieswithbusinessgoals.
- Assistinthedevelopmentofmeasurementplansandresearchforongoingmarketinginitiatives.
- Communicatefindingsclearlyusingvisualizationsandstorytellingtoinformdecision-making.

Qualifications
- 3-5yearsofexperienceindataanalysis,preferablyinamarketingordigitalmediacontext.
- Bachelor’sorMaster’sdegreeinStatistics,AppliedMathematics,Marketing,Advertising,BusinessAdministration,Communications,orequivalentexperience.
- ProficientinSQL(DML-DDL).
- FamiliaritywithETLconceptsandwebanalyticsplatforms(Google/AdobeAnalytics,TagManager).
- Solidskillsinspreadsheettools,macros,andcomplements.
- UnderstandingofdigitalmarketingKPIsandplatforms.
- Englishlevel:B2–C1.

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📌 Data Analyst (Bogotá)
🏢 Publicis Groupe Holdings
📍 Bogotá