Social Media Manager (Colombia)

Social Media Manager (Colombia)

26 may
|
Pavago
|
Colombia

26 may

Pavago

Colombia

We are looking for a Social Media Manager who genuinely lives and breathes social media.This is not a scheduling or coordination-only role. We need someone who actively uses social platforms daily, understands platform-native content, and knows how to grow engagement in a B2B and investor-focused environment.You will take ownership of 10 social media accounts from day one, beginning with a full account audit and strategic improvement plan. From there, you will manage content, engagement, short-form video execution, community growth, and post promotion across multiple platforms.The idóneo candidate understands that content which performs on LinkedIn is completely different from what works on TikTok, Reddit, or StockTwits — and can successfully execute across all of them.What You’ll Be DoingSocial Media Audit & StrategyConduct full audits of existing social media accounts and identify improvement opportunitiesBuild platform-specific content strategies aligned with audience behavior and business goalsCreate and maintain structured content calendars across all active platformsIdentify content gaps, engagement opportunities, and growth strategiesDay-to-Day Account ManagementManage and publish content across LinkedIn, X (Twitter), StockTwits, YouTube, TikTok, Facebook, Instagram, Reddit, Bluesky, and PinterestMonitor engagement, comments, DMs, and community interactions dailyAdapt tone, messaging, and content style based on each platform’s audienceMaintain consistency in posting schedules, engagement, and brand voiceContent Creation & Video ExecutionCreate and edit short-form video content for Reels, TikTok,



and YouTube ShortsDesign or coordinate visual content using Canva or similar toolsDevelop engaging platform-native content optimized for reach and engagementRepurpose content effectively across multiple channels without making it feel repetitiveOrganic Growth & Community BuildingGrow social accounts from low engagement into active communitiesEngage authentically within platform communities, especially Reddit and StockTwitsMonitor trends, conversations, and emerging content formats relevant to finance, investing, and B2B audiencesBuild audience trust and engagement through consistent interaction and high-quality contentPost Promotion & Performance OptimizationBoost and promote posts using native platform tools across Meta, LinkedIn, TikTok, and other channelsManage small paid budgets to amplify high-performing contentAnalyze engagement, reach, and growth metrics across all platformsContinuously optimize content strategy based on performance dataWhat Makes You a Strong FitYou genuinely enjoy social media outside of workYou understand platform culture and how audience behavior differs by channelYou can balance creativity with analytics and performance trackingYou are highly organized and capable of managing multiple accounts simultaneouslyYou move quickly, adapt fast,



and stay ahead of trendsYou understand B2B and investor-focused communication stylesRequired Experience & SkillsMust-Have Requirements (Non-Negotiable)Proven experience managing multiple social media accounts simultaneouslyStrong background in B2B, SaaS, finance, or investor-focused social media marketingDemonstrated experience growing engagement and building online communitiesStrong short-form video creation and editing skills for TikTok, Reels, and YouTube ShortsExperience managing content across LinkedIn, X (Twitter), Reddit, Instagram, Facebook, TikTok, and YouTubeExperience conducting social media audits and building actionable content strategiesExperience boosting and promoting posts using native platform toolsStrong understanding of platform-native content and audience behaviorExcellent English communication skills, both written and verbalAbility to work independently and take ownership without constant oversightNice-to-Have ExperienceExperience with Meta Ads Manager, LinkedIn Campaign Manager, or Google AdsFamiliarity with HubSpot or Asana for workflow and content managementExperience working with investor-focused brands or financial audiencesExperience with StockTwits, Bluesky, and Pinterest content managementTools & PlatformsCandidates should already be comfortable using:LinkedInX (Twitter)StockTwitsYouTubeTikTokFacebookInstagramRedditBlueskyPinterestHubSpot or AsanaNative post boosting tools across Meta, LinkedIn, and TikTokWhat Does Success Look Like?Consistent growth in engagement and audience activity across all platformsHigh-performing short-form content that increases visibility and reachStrong community interaction and authentic audience engagementImproved consistency, quality, and performance across all social accountsClear reporting and optimization based on platform analytics#J-18808-Ljbffr

📌 Social Media Manager (Colombia)
🏢 Pavago
📍 Colombia

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