27 may
|
Sin nombre
|
Colombia
27 may
Sin nombre
Colombia
Postúlate en Kit Empleo: kitempleo.com.co/empleo/1ar6en
* This position is for LATAM-based candidates.
We are looking for a hands-on Growth Marketing Manager to fully own and scale marketing performance and revenue across our network of multi-country eCommerce stores. This role is responsible for building a predictable, profit-focused growth engine that drives high-performing acquisition and retention campaigns across paid media and email.
You will operate as the in-house performance marketing authority, replacing external agencies and owning strategy, execution, optimization, and results end-to-end. Working closely with CRO/Shopify, creative, product, customer service, and leadership, you will drive scalable growth through disciplined testing, strong analytics, and operational excellence across platforms such as Google, YouTube, Meta, TikTok, and email.
Hands-on operator who personally manages paid media and email execution
Proven experience managing $100k+/month in ad spend (ideally $200k+) with documented performance results
Strong understanding of direct-response marketing, human behavior, offers, hooks, and objections
Advanced analytical skills with the ability to identify what changed, why it changed, and what actions to take
End-to-end ownership of measurement and tracking (UTMs, GA4 checks, pixels, CAPI, attribution)
Ability to manage toward break-even CPA, ROAS, and contribution margin, not vanity metrics
Strong communication cadence with weekly planning, reporting, and prioritization
Must-Have Platform Experience
Google Ads (Search, Shopping, Performance Max), Merchant Center, and basic product feed management
YouTube Ads (creative strategy and measurement)
Meta Ads (testing, scaling, retargeting)
TikTok Ads (UGC-first testing; creator and Spark Ads workflows are a plus)
Klaviyo (campaigns, flows, segmentation)
Nice-to-Have
Experience scaling multi-store, international Shopify brands
Basic creative skills (Canva or Photoshop) for rapid testing
Affiliate program management
Experience testing Pinterest, Reddit, o
Postúlate en Kit Empleo: kitempleo.com.co/empleo/1ar6en
📌 Head of Marketing (Colombia)
🏢 Sin nombre
📍 Colombia