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Overview

We are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence, igniting revenue and brand recognition for leading and emerging companies worldwide. As a people‑first firm, we value diversity in backgrounds and experiences. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world – with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth‑obsessed experts who demand innovation and results – driven by integrity, autonomy, and grit.

As a full‑service growth marketing firm, we offer best‑in‑class services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative.

At the heart of Power Digital is our proprietary technology, Nova, which analyzes businesses through first‑party data,



simplifying investment planning for marketing and diligence in M&A; – putting marketers in a strategic seat at the table – and providing value in unparalleled ways.

Role Overview

The Lifecycle Marketing B2B Strategist will be responsible for audits, strategy, content, and setup of broadcast campaigns and email automation for current and potential customers, as well as SMS campaign execution within our B2B client roster. They will be involved in further innovating clients’ strategy, optimizing toward higher success metrics, and leveraging senior leaders in the team to further innovate strategy. This cross‑functional role works closely with creative, content, web, and other departments.

Responsibilities
- Define and drive email marketing and SMS strategy for PDM’s B2B clients.
- Manage daily operations of the email marketing channel – marketing calendar, strategy and content, build, deployment of email campaigns, as well as A/B testing, measurement and repor

Postúlate en Kit Empleo: kitempleo.com.co/empleo/1at3wu

📌 B Email Marketing Strategist (Colombia)
🏢 Power Digital Marketing
📍 Colombia