Postúlate en Kit Empleo: kitempleo.com.co/empleo/1at86m

Our Neurosciences and Rare Diseases business unit is at the heart of Ipsen's general strategy, with a strong product offering and a vibrant pipeline. The Business Unit Director Neuroscience & Rare Diseases leads these areas in Colombia, ensuring we achieve our short, medium and long-term sales and profitability targets as well taking responsibility for all activities of the Business Unit, including managing and developing staff and ensuring compliance with internal and external ethical benchmarks.

As a member of the Colombia leadership team, you will manage the full remit of the Neuroscience & Rare Disease business unit, including:
Launch strategy definition
- Define and manage the local launch strategy & plan ensuring launch excellence
- Collaborate cross functionally in the pre-launch phases with medical affairs, regulatory affairs and other aligned functions to ensure a robust and compliant Named Patient Solicited Request programme is in place and performing strongly.
- Propose the local Strategic Plan, budget, forecasts, and operational plans in line with corporate strategy.




- Propose and implement Roadmaps, KPIs and resource allocation across products, market segments and marketing mix to optimize ROI
- Facilitate interaction with a Global Franchise as the primary point of contact in the country

Execution & monitoring of the marketing strategy
- Design, develop and implement a lifecycle strategy and project plan (launch) for the products of the BU in accordance with relevant measurement criteria such as timelines/KPI, budget, etc.
- Guarantee the turnover’s achievement and the respect of the yearly budget.
- Develop along with the Local Brand Team the 5 year strategic plan of each brand.
- Monitor sales performance, ROI, CI and market /product knowledge and propose corrective actions when needed.
- Approve and ensure the implementation of brand operational plans including competitive medical marketing programs.
- Ensure effective marketing/sales/medical intera

Postúlate en Kit Empleo: kitempleo.com.co/empleo/1at86m

📌 Business Unit Head (Bogotá)
🏢 Ipsen Colombia
📍 Bogotá