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Manager Market Development – Latam & Caribbean

Wärtsilä Energy leads the transition towards a 100% renewable energy future. As an Energy System Integrator we design, build and serve optimal power systems for future generations.

Location

- Chile
- Colombia
- Argentina
- Panama
- Mexico

Responsibilities

- Lead market development activities in selected Latam & Caribbean countries to generate growth by opening new markets for our technology and services.
- Drive Latam growth by originating new business opportunities and determining prospects for opening other markets for Wärtsila’s adaptable generation.
- Develop and execute the market development strategy and action plans for selected countries in the LATAM & Caribbean area for thermal balancing and base load solutions.
- Manage the creation of market‑specific power system analyses, meaningful power generation investment scenarios, market‑level value propositions, and business proposals to target customers.
- Identify and prioritize key decision makers from customers and stakeholders in selected target countries.
- Interact continuously with external stakeholders such as policy makers, research institutes, and key power industry companies.
- Lead stakeholder‑influencing actions to change investment strategies and tender requirements of utilities in key markets.
- Develop internal relationships to leverage team output across Business Development and Area Sales, and coordinate activities with Latam & Caribbean sales organizations.
- Build a strong on‑the‑ground network for focal areas and target countries.

Qualifications





- Master’s degree in Energy, Business Management, or a related field preferred; equivalent professional experience considered.
- Minimum of five years’ experience in the power or energy industry.
- Comprehensive understanding of the energy sector, power generation structures and electricity market design.
- Understanding of power system and electricity market modelling, and value proposition development.
- Excellent communication, influencing and public speaking skills.
- Demonstrated capability to present complex topics in plain language.
- Entrepreneurial attitude, goal‑oriented with skills to develop solutions for clients.
- Multicultural sensitivity, ability to build relations and work in multicultural teams.
- Strategic forward thinker, positive mindset and proactive way of working.
- Persuasive and value‑based selling competence.
- Excellent command of spoken and written English.
- Full professional fluency in Spanish required.
- Willingness and ability to travel internationally up to 40% of the time.

Benefits and Development

Inspiring and challenging work tasks with opportunities for personal and professional growth. A culture that values a growth mindset, initiative, empowerment, ownership, and responsibility for work.

Legal & EEO Statement

At Wärtsilä we value, respect and embrace all our differences, and are committed to diversity, inclusion and equal employment opportunities; everyone can be their true self and succeed based on their job‑relevant merits and abilities.

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📌 Manager Market Development (Bogotá)
🏢 Wärtsilä
📍 Bogotá