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Job Description:

CREATIVE COPYWRITER

As a Creative Copywriter at Social Imprint, youll craft the words that bring our clients brands to life online. Youll write scroll-stopping captions, engaging hooks for Reels, and content that connects all tailored to top-performing real estate professionals. Your mission is to make every post feel personal, on-brand, and designed to grab attention without ever feeling forced.

Youll work closely with the Social Media Strategist, graphic designer, and video team to ensure each piece of content reflects the clients brand voice and vision. While you wont handle client communication directly, your work will play a key role in how agents show up and stand out on social media.

WHAT YOULL DO
- Write high-performing Instagram captions, Reels hooks, and short-form scripts that align with strategy and brand tone.
- Collaborate with Strategists, designers, and video editors to bring content ideas and scripts to life.
- Contribute to research discussions by understanding audience intent, client goals,



and creative direction to ensure your writing supports the broader strategy.
- Ensure all copy is on-brand, aligned with each clients voice, and consistent across content.
- Translate creative direction into engaging storytelling that connects with real estate audiences.
- Review analytics and feedback from Strategists to refine messaging and improve engagement.
- Stay current on social media trends, hooks, storytelling frameworks, and best practices for short-form content.
- Deliver all copy assets through Google Drive in a clear, organized format.

WHAT WE LOOK FOR

YOU WRITE WITH INTENTION
You understand how words drive connection. Every caption, hook, and script has a purpose and you know how to match tone with strategy.

YOU UNDERSTAND SOCIAL MEDIA
You know how social platforms work how people scroll, engage, and respond. You understand the difference between writing for a feed versus writing for a billboard.

YOU GET REAL ESTATE
You e

Postúlate en Kit Empleo: kitempleo.com.co/empleo/1b078k

📌 Creative Copy Writer For Social Media (Medellín)
🏢 Importante grupo
📍 Medellín