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Job Title: Senior Performance Marketer – Meta & TikTokLocation: Mexico City, Mexico (Only)Type of Contract: Full-Time | EOR/Agency Partnership ModelSalary Range: Market CompetitiveLanguage Requirements: Fluent English Required
Key Responsibilities
Launch, manage, and optimize high-performing paid campaigns across Meta Ads Manager and TikTok Ads
Monitor campaign KPIs including ROAS, CAC, CTR, CPL, and conversion performance to drive continuous optimization
Implement and troubleshoot pixel tracking, event tracking, tagging systems, and attribution workflows
Collaborate closely with in-person team members from a shared coworking environment to improve execution speed and campaign performance
Analyze campaign data, audience behavior, and funnel performance to identify growth opportunities
Ensure campaigns and tracking systems comply with privacy and consent regulations including GDPR, HIPAA, and CCPA
Prepare campaign reports, insights, and optimization recommendations for internal stakeholders and clients
Participate in creative strategy discussions, testing initiatives, and performance reviews to improve advertising effectiveness
Submit a video introduction and portfolio showcasing campaign results, strategy experience, and technical expertise during the hiring process
Must-Have Qualifications
5+ years of hands‐on performance marketing experience managing paid social campaigns
Advanced experience with Meta Ads Manager, TikTok Ads, and paid social optimization strategies
Strong understanding of conversion tracking, Meta Pixel, TikTok Pixel, Google Tag Manager (GTM), and attribution systems
Working knowledge of privacy compliance frameworks including GDPR, HIPAA, CCPA,



and consent‐based tracking practices
Experience managing budgets, scaling campaigns, and improving performance metrics in fast‐paced environments
Excellent verbal and written English communication skills
Strong analytical and problem‐solving abilities with attention to detail
Comfortable working in a collaborative coworking environment with other performance marketing specialists
Passion for marketing, continuous learning, and staying current on platform updates and advertising trends
Preferred Qualifications
Based in or willing to relocate to Mexico City
Experience working with U.S.-based brands or agencies
Familiarity with healthcare, lead generation, or privacy-sensitive industries
Experience with landing page optimization, CRO, and funnel analysis
Knowledge of tools such as GA4, Termly, Zapier, or consent management platforms
Experience collaborating with creative teams on ad testing and content strategy
Background working in high-performance or highly accountable team cultures
Work Environment & Culture
Collaborative and execution-focused marketing environment built around accountability and performance
Team culture centered on kindness, transparency, direct communication, and healthy competition
Preference for in-person collaboration through a shared coworking setup to improve cohesion and productivity
Coworking space stipend or office support provided
Opportunity to join and help build a specialized LATAM-based paid media team supporting U.S. clients
Strong emphasis on proactive individuals who are passionate about performance marketing and continuous skill development
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