Do you have experience in product management and a passion for developing commercial strategies? This is your opportunity to join our team as a Product Manager in the industrial sector.

Principal Accountabilities

In addition to the following Epson's policies and procedures, principal accountabilities include, but are not limited to:

- Design commercial strategies by product line and channel, aligned with business objectives.
- Plan and implement support actions and promotions to drive demand and strengthen brand presence.
- Develop channel growth strategies by identifying expansion opportunities and strengthening commercial relationships.
- Design positioning strategies and explore new markets, understanding customer needs and pain points.
- Analyze the market and competition, generating key insights for strategic decision-making.
- Manage marketing development funds (MDF), ensuring efficient use aligned with commercial goals.
- Evaluate price competitiveness, including TCO (Total Cost of Ownership)



analysis and market positioning.
- Support the preparation of the annual budget, contributing with forecasts and profitability analysis.
- Collaborate in the development of quarterly presentations, providing relevant data and strategic proposals.
- Understand industrial business markets and solutions to align product strategies with sector needs.
- Deliver product training to wholesalers, VARs, specialized channels, and product champions, strengthening technical and commercial knowledge.

Principal Requirements

- 2+ years of experience in product management.
- Intermediate to advanced Excel skills.
- Knowledge of positioning strategies, product roadmap management, and pricing.
- Understanding of TCO and printing costs.
- Knowledge of large-format printing is highly valued.

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📌 Product Manager I (Colombia)
🏢 Epson America
📍 Colombia