01 ago
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Wppmedia
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Bogotá
The BI Analyst will support local media operations by consolidating campaign data, maintaining dashboards, tracking campaign performance, and delivering actionable insights. This is a hands‑on analytical role focused on ensuring the accuracy, consistency, and timeliness of reporting across media campaigns.
Key Responsibilities
- Consolidate data from local media campaigns across multiple sources.
- Update dashboards and recurring performance reports.
- Monitor and analyze media and campaign performance KPIs.
- Support analysis by channel, campaign, format, audience, and business objective.
- Follow reporting processes, templates, and standards established by the Central Data Team.
- Apply Precision Marketing guidelines for branding and non‑performance campaign reporting.
- Identify data inconsistencies, reporting issues, and significant performance changes.
- Support Media teams by providing insights and recommendations for campaign optimization.
- Maintain and organize historical campaign data and reporting databases.
- Escalate relevant market insights, trends,
and reporting issues to the Hispanic BI Director.
Qualifications & Experience
- 1–2 years of experience in Business Intelligence, reporting, or data analytics.
- Previous experience working in an advertising or media agency is required.
- Strong analytical, problem‑solving, and organizational skills.
- Ability to work in a fast‑paced environment while managing multiple priorities.
- Experience with Python, Power BI, and Tableau is a plus.
Benefits
Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media employees can tap into the general WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in‑office events showcasin
📌 Data Analytics (Bogotá)
🏢 Wppmedia
📍 Bogotá