Responsibilities
- Leads the development of the trade marketing part of the category annual plans (contract process)
- Understands market dynamics / consumer insights by channel to participate on trade marketing strategic decisions
- Leads the business planning meeting where the sales quotas are built in order to accomplish the annual plans based on relevant building blocks
- Suggests and influences investment in category building blocks, according to category and channel need, and is accountable of execution excellence at point of sale
- Follows up the competition’s commercial activity in the category in order to detect business opportunities and potential threats for the brand
- Plays a leadership role within the multi categories teams by leading,



providing accurate and relevant channel point of sale information that will lead to find business opportunities such as innovations, customer promotions, portfolio, pricing, etc. that will lead to achieve multi categories targets

Requirements
- 4-5 años en áreas comerciales o marketing.
- Experiencia en consumo masivo (FMCG).
- Experiencia en canales moderno y tradicional.
- Competente en carreras administrativas, y afines.
- Excelentes habilidades de comunicación, e influencia.
- Capacidad analítica, y pensamiento estratégico.
- Tener experiencia manejando el CARIBE es un plus.

Soft Skills
- communication skills
- influence
- analytical skills
- strategic thinking
- leadership

📌 Shopper Marketing Specialist (Cali)
🏢 Jobtailor
📍 Cali