02 ago
|
Dentsu
|
Granada
Job Description:
Role Purpose: The Associate Director (AD) manages daily workflow for the team
across specified account(sfor programmatic buying, within the dentsu portfolio
of agencies, including Carat, dentsuX, and iProspect. They oversee tactical
development, campaign activation, pacing and optimizations, and contribute to
reporting. The AD is responsible for reviewing client deliverables to
ensure quality outputs.
The AD is accountable for monitoring campaign performance and proactively
ensuring optimization and that any needed course-corrections are implemented to
deliver against campaign goals. They provide oversight of QA and operational
best practices, while providing continuous training and mentorship to direct
reports. The AD assists the USA Activation Leads with managing timelines and
priorities to ensure high-quality, on-time deliverables. Beyond day-to-day team
deliverables, they foster knowledge-sharing and support the Activation
Leads with central tasks and are key to cultivating a culture of teamwork and
collaboration.
Key Accountabilities:
* Accountable to daily team operations and campaign excellence, ensuring best
practices are evident in work of the activation/investment team
* Ability to articulate optimizations, rationale, results, and
recommendations in reporting commentary and on client calls, and address
concerns as needed
* Develop tactical recommendations showcasing innovative thinking across
platforms and audiences
* Be an expert on the buying platforms
* Identify and test emerging tech solutions and innovations, highlighting
client value in results and sharing across hub team
* Ensure the team adheres to defined processes for campaign management across
programmatic channels, with extra oversight on hands-on-keys activation work
* Effectively manage and communicate with direct reports, managing
expectations, timelines, and priorities
* Ability to delegate and foster accountability within junior level team
* Identify training a
📌 SOME & SEM Associate director (Granada)
🏢 Dentsu
📍 Granada