OverviewIn NIQ's Brand & Media team we work with the brand, marketing, and insights teams of many companies to help guide their brands and ad campaigns.
We conduct custom brand tracking and ad‐hoc studies to monitor key metrics, marketing effectiveness, and overall brand health.
We leverage this data as fact‐based consultants, creating presentations to answer our clients' business questions and to guide their brand strategy.ResponsibilitiesSupport the development of monthly, quarterly, annual, and ad‐hoc surveys and deliverables that track key metrics, marketing effectiveness, and overall brand health.Work within a team to prepare reports and presentations that communicate study findings in an engaging manner.
Integrate insights from NIQ research with outside sources to provide a holistic analysis that tells a story.Analyze data using Data Tables and SPSS to identify deeper insights and underlying trends, along with opportunities for our clients to grow their brands.Provide excellent customer service that deepens existing client relationships.Work with broader internal teams to identify project efficiencies and proactively suggest improvements to surveys and reports that will benefit our clients.Assist in managing changes to current studies and contribute to the development of improved ways of working through project tasks.Qualifications1-3 years of related work experience in market research, advertising, or marketing, ideally in a role responsible for analyzing data and writing reports.Licenciado degree (equivalent of a BA/BS degree in the US) in Marketing, Market Research, or a related degree,



or equivalent combination of education and work experience.Proficiency in Microsoft Word and PowerPoint.Ability to create impactful graphical presentations of data in a variety of formats and to direct analyses.Highly proficient in Microsoft Excel.Understanding and familiarity with formulas, chart creation, and common shortcuts.Proficient in using SPSS or equivalent data software.Working knowledge of AI tools, especially Microsoft Copilot.Strong initiative for continued growth and a willingness to learn.Excellent time management and organizational skills.Fluent in English, including speaking, reading, and writing.BenefitsFlexible working environmentVolunteer time offLinkedIn LearningEmployee‐Assistance‐Program (EAP)Artificial Intelligence in RecruitmentNIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows.
These tools are intended to improve efficiency and support fair and consistent evaluation based on job‐related criteria.
All use of AI is governed by NIQ's principles of fairness, transparency, human oversight, and inclusion.
Final hiring decisions are made exclusively by humans.
NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations.Diversity, Equity, and InclusionWe are an equal‐opportunity employer and are committed to fostering an inclusive workplace.
All employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.
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📌 Research Analyst, Customer Success (Bogotá)
🏢 Nielseniq
📍 Bogotá