Paid Media Specialist (Colombia)

Paid Media Specialist (Colombia)

04 ago
|
Bluelight
|
Colombia

04 ago

Bluelight

Colombia

Join to apply for the Paid Media Specialist role at Bluelight.

Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. With a steadfast commitment to delivering exceptional service, we are in an exciting phase of expansion and are seeking exceptional talent to join our dynamic and diverse community.

What You’ll Get To Work On

- Managing Google Ads Campaigns: Launch, monitor, and optimize campaigns across Search, Display, and Video.
- Bottom‑of‑Funnel Focus: Prioritize conversions that go beyond lead generation, including SQLs, pipeline impact, and closed‑won revenue.
- Collaboration with Sales Teams: Partner closely with sales to align on lead quality, refine campaign targeting, and maintain a strong feedback loop.
- Performance Analysis & Reporting: Create dashboards and evaluate campaign results using Google Analytics, Looker Studio, and spreadsheets.
- Full‑Funnel & Lead Quality Insights:



Deep knowledge of the buyer journey and how paid media influences progression through the funnel.
- A/B Testing & Creative Iteration: Conduct A/B tests on targeting, ad creatives, landing pages, and bidding tactics to drive performance gains.
- Cross‑Channel Integration: Collaborate with the broader marketing team to maintain cohesive messaging and strategic alignment across all channels.
- Landing Page & CRO Collaboration: Coordinate with design teams to enhance landing page effectiveness and improve conversion rates.
- Budget Management & Forecasting: Manage spend pacing and performance targets, with clear reporting on ROI and CAC.
- Platform Expansion: Research and experiment with emerging ad formats and placements within the Google Ads platform.

Experience We’re Looking For

- Expertise in Google Ads: Over 5 years of hands‑on experience managing paid campaigns acro

📌 Paid Media Specialist (Colombia)
🏢 Bluelight
📍 Colombia

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