Role Summary and Impact

As part of the Integral Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high‑impact solutions in a collaborative, multicultural environment. We are looking for a Senior Executive Digital IO who will:

- Campaign Execution: Lead the setup, execution, and documentation of direct IO media campaigns across various partners, particularly any high‑value or complex campaigns. Ensure all aspects of the campaign are delivered according to terms outlined in the client‑approved media plan and IOs.
- Campaign Optimization and Reporting: Collaborate with Managers and Associates to monitor campaign performance metrics, including impressions, clicks, spend, and any campaign‑specific KPIs. Analyze campaign performance, reporting, and utilize data‑driven insights to guide optimization recommendations to enhance campaign effectiveness and achieve client goals.
- Budget Oversight: Manage campaign budgets to ensure optimal performance and efficient spend. Monitor and QA monthly budget reconciliation completed by Associates and assist where necessary.
- Team Leadership: Mentor and provide guidance to Associates and team members involved in Digital IO campaigns. Foster a collaborative environment and support professional development within the team.
- Process Improvement: Identify and implement process improvements to enhance the efficiency and effectiveness of Digital IO campaign management.

Skills and Experience

- Have a bachelor’s degree.
- Your level of English is advanced (B2‑C2) (indispensable for the position).




- 1+ years of experience implementing campaigns on digital platforms such as DV360, The Trade Desk, or Campaign Manager 360.
- Previous experience with billing platforms such as Prisma, Coupa, Advertmind, MMS, Adspendor, or others.
- Client‑facing experience is a must.

Life at WPP Media & Benefits

Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal‑opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

For Mexico

This position is available in a Remote or Hybrid Work Modality. The candidate must perform their work from any location within Mexico. Only Mexican nationals residing in the country or foreign nationals with a valid work permit may apply. Remote work from abroad is not permitted under any circumstances.

For Colombia

This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory. Only candidates residing in Colombia with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad.

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📌 Digital IO Senior Executive, GOC (Barranquilla)
🏢 Wppmedia
📍 Barranquilla