EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.
We are looking for a Lead Web Analyst with deep expertise in Google Analytics and tagging to join our global team.
In this role, you will lead analytics strategy and execution across the organization, setting the direction for how teams leverage data, tagging, and reporting. You will act as the top subject matter authority, mentoring others, driving cross-functional initiatives, and shaping best practices at scale. Exceptional communication skills, strategic thinking,



and the ability to operate autonomously in a truly global environment are essential to success.
Responsibilities
Act as the principal subject matter authority on Google Analytics and tagging, setting direction and best practices across global teams
Define the strategy for auditing Google Analytics properties, identifying root causes of unidentified/not set traffic, and driving long-term improvements
Architect and oversee the implementation of solutions to improve data accuracy, championing standardization and governance across all properties
Lead the management and optimization of tagging implementations using Google Tag Manager, establishing scalable frameworks and templates
Partner with senior stakeholders across cross-functional and general teams to align analytics practices with broader business objectives
Proactively deliver strategic recommendations and solutions, influencing decision-making without requiring direct

📌 Lead Web Analyst (Colombia)
🏢 EPAM Systems
📍 Colombia