06 ago
|
Intellias
|
Colombia
06 ago
Intellias
Colombia
At Intellias, we're always on the lookout for exceptional talent to join our team in Colombia. Over 20 years of market experience, Intellias brings together technologists, creators and innovators in Europe, North and Latin America, and the Middle East. Join our international team and take the mission to solve the advanced tech challenges of tomorrow! If you're enthusiastic about contributing your skills and experience to our organization, we invite you to submit your CV for this position.
What we offer you in Colombia
? Indefinite contract with Intellias Colombia SAS, payment in COP
?️ Health, life, funerary and pet insurance for the employee
? Extra vacation days (19 days/year)
✈️ Workation up to 90 days outside Colombia
? Training and certifications
? 100% work from home + internet subsidy
?️ 100% English environment
? Recognition: kudos, anniversary & birthday gifts ?? Requirements:
Fluent English
At least 4 years of experience in planning, running and optimizing paid display, paid social campaigns.
Experience with Programmatic campaigns will be a plus.
3+ years setting up and maintaining Google Ads, Meta. Programmatic campaigns will be a plus.
3+ years of experience working with Google Analytics and Google Tag Manager.
Certification is a plus.
Experience targeting niche audiences and decision makers in very different markets is essential
Excellent problem-solving skills. You have experience delivering results and know how to plan and execute accordingly.
A driven and self-starting personality. You have a hunger for continuously self-improvement and development as you grow in this role and with our business.
Strong reporting analytical skills, both quantitative and qualitative
Passion for performance/growth marketing
Salesforce and Marketing Cloud experience is a plus, but not required Responsibilities:
Develop local/global paid media strategies and launch high-performance digital campaigns (demand generation, nurturing)
across advertising platforms (all things Paid Display, Paid Social and Programmatic)
Set up and maintain multiple PPC campaigns including writing ads, design campaign structure, bid strategies, conversion tracking, audience targeting, landing pages, and other variables to improve performance of ad spend
Take on the subject matter expert role in paid media - provide recommendations and best practices towards framing new campaign and optimizing live ones to achieve the best results and ROI on paid investment
Setup, maintain and optimize digital campaigns, with regular reporting of performance against goals
Create and manage remarketing, look-a-like and other custom audiences across all paid media platforms
Own the paid media budget, both in terms of allocation, as well as to optimize results towards achieving business KPIs
Regularly test and implement of advanced approaches and tactics related to platform management, campaign targeting or budget optimization.
Implement A/B and multivariate testing of ad copies and landing pages
Report cross-platform on regional and general campaign performance and results & track conversion; regularly report on lead generation and budget utilization pacing ratio
Leverage in-house reporting systems and analytical tools to take a data-driven approach to analyze, optimize and improve campaign performance
Identify and drive new opportunities in paid search to further scale the business and improve efficiencies across campaigns
Analyze website traffic and offer insights for improving campaigns
Complete keyword and competitor research At Intellias, where technology takes center stage, people always come before processes. We're dedicated to cultivating a tech-savvy environment that empowers individuals to unlock their true potential and achieve extraordinary results. Our customized benefits not only prioritize your well-being but also charge your professional growth, making this opportunity an ideal match for tech enthusiasts like you.
📌 Paid Media SpecialistB Marketing Expert (Colombia)
🏢 Intellias
📍 Colombia