Marketing Manager - Mobile Top Up (Bogotá)

Marketing Manager - Mobile Top Up (Bogotá)

06 ago
|
Idt
|
Bogotá

06 ago

Idt

Bogotá

IDT (www.idt.net) is a communications and financial services company founded in 1990 and headquartered in New Jersey, US. Today it is an industry leader in prepaid communication and payment services and one of the world’s largest international voice carriers. We are listed on the NYSE, employ over 1500 people across 20+ countries, and have revenues in excess of $1.5 billion.

We are currently seeking a bilingual (English/Spanish) Marketing Manager to work on the International Mobile Top Up business. They will be responsible for revenue sales, customer acquisitions, and retention for the USA and international markets.

The Marketing

Manager will lead the development of digital marketing projects, including creatives to grow the international mobile top up in the retail channel.

The Marketing

Manager is responsible for working with various teams to ensure the appropriate implementation of marketing strategies for the BOSS Revolution International Mobile Top Up business. This person will also oversee new products such as e-gifts and calling plans. The interview process will be conducted in English Responsibilities: Manage the marketing for the International Mobile Top Up (IMTU) portfolio of products.

Including the execution and measurement of CRM campaigns which include SMS notifications, emails, and in-app push messages

Manage the implementation and analysis of programs that drive new customer acquisition, such as Refer a Friend, community events, social media and more

Design and implement digital marketing campaigns for International Mobile Top Up business in USA/Canada and other international countries

Lead the design of creative elements for campaigns with designers/agency





Analyze/monitor international mobile top up data and propose action plans to grow the business

Collaborate with product and sales teams to effectively launch and market new or enhanced products

Conduct surveys on a needed basis to understand customer behavior, preferences and competition

Manage/Track Budget

Develop presentations demonstrating campaign results, business analysis, etc Requirements: 5+ years of Marketing experience in mobile top up or money transfer services the US & international market

Experience with marketing campaigns for Latino audiences in the US or Canada. B2C Digital Marketing experience

Marketing Degree

Bilingual English/Spanish - Fluent in English

High energy and desire to work in a results-oriented environment

Excellent project management, organization, communication, and interpersonal skills

Strong digital and creative marketing knowledge and project management skills

Ability to work under tight deadlines

2 or more years prior experience in money transfer or financial services industry, marketing, digital preferred, international experience

Working for a mobile carrier a plus What We Offer: Remote work opportunity!

B2B Employment ($, gross)

Stable job with long-term growth perspective

Competitive salary with annual performance review





Really good hardware An exciting and challenging job with talented people around

Continuous learning and career growth opportunities

Compensation for professional training, seminars, and conferences

Referral program - get rewarded for helping us grow the team with talented people

Company-supported English classes to enhance your professional growth IDT Corporation is a integral communications company founded in 1990 and headquartered in Newark, New Jersey. We are industry leaders in prepaid communication and payment services and one of the largest international voice carriers. We are listed on the NYSE, employ over 1800 people across 20 countries, and have over $1.5 billion in revenues.

IDT is not ”another big IT corporation”— we encourage and support in-house entrepreneurs in developing their ideas into business actions. Our flagship brand, Boss Revolution, offers Money Transfer, International Calling, and Mobile Top-Up services and supports IDT’s mission of enabling people to keep in touch and share resources with family and friends worldwide. Please attach CV in English.

ONLY accepting applicants from LATAM. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment.

Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

📌 Marketing Manager - Mobile Top Up (Bogotá)
🏢 Idt
📍 Bogotá

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