09 ago
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Tenant Evaluation
|
Colombia
09 ago
Tenant Evaluation
Colombia
OpsMind is an AI-powered phone system built for property management. We're launching — and we're looking for a Product Marketing Specialist to help us enter the market with clarity, credibility, and impact.
This is a hands-on role for someone who can define how our product is positioned, build the content that launches it, and execute campaigns that generate real demand. You'll work across brand, product messaging, website content, and acquisition — using AI tools not as a shortcut, but as a real accelerator for quality work.
What You'll Do
- Define and document OpsMind's brand messaging, product positioning, and value propositions for both B2B and B2C audiences
- Review and improve website copy, landing pages, headlines, CTAs, and FAQs
- Build the content needed to launch the company: LinkedIn posts, email campaigns, blog content, sales materials, and video briefs
- Create and execute early acquisition campaigns across LinkedIn, email, and landing pages
- Use AI tools daily to generate drafts, content variations, and campaign ideas — then edit and refine so everything sounds human, accurate, and on-brand
- Identify, design, and implement automation workflows for repetitive marketing processes using n8n, Zapier, Make, or similar
- Brief and coordinate external vendors for video, motion graphics, paid media, or technical SEO
- Track campaign results and recommend improvements based on data
What We're Looking For
- 5+ years of experience in B2B and/or B2C marketing (SaaS, PropTech, fintech, AI, or technology)
- Proven experience building product positioning, launch messaging, and website copy from scratch
- Strong writing and storytelling skills, ability to turn complex products into clear, compelling messaging
- Daily, hands-on use of AI tools is required: Claude, ChatGPT, Gemini, Perplexity, or equivalent. AI must be a core part of how you work, not an occasional resource
- Experience with marketing automation tools is required: n8n, Zapier, Make, or similar. You should be able to identify repetitive processes and build automations independently
- End-to-end campaign execution experience: strategy, planning, execution, and measurement
- Basic understanding of SEO best practices: keyword research, landing page optimization, metadata, and blog strategy
- US market experience
- English C1 or higher
Nice to Have
- HubSpot, Mailchimp, Apollo, LinkedIn Campaign Manager, Google Analytics, Figma, or Notion
- Experience with events, trade shows, webinars, or campaigns for traditional B2B industries
What We Offer
- Contractor agreement
- 15 days of paid time off per year, plus 1 additional day per year of seniority (up to 20 days)
- US public holiday calendar
- Compensation in USD, paid monthly between the 1st and 5th of the following month
- Schedule: Monday to Friday, 8:00 AM – 4:00 PM Colombia time
📌 Product Marketing Specialist (Colombia)
🏢 Tenant Evaluation
📍 Colombia