Marketing Strategist (Colombia)

Marketing Strategist (Colombia)

09 ago
|
OrangeUP
|
Colombia

09 ago

OrangeUP

Colombia

Full Time | Remote | $1,700 usd per month

Our client is looking for someone to translate strategy into execution across positioning, content, PR, and visibility. A big part of this role is making sure what we design in strategy actually shows up well in the market — whether that’s through content, partnerships, or outreach.

You’ll support multiple client accounts, helping shape how they’re positioned, how they communicate, and how their presence turns into real conversations and opportunities. This means being able to connect the dots between what a client is trying to build, how it’s being communicated, and how it’s received externally.

There’s also a strong internal component — keeping workstreams moving, maintaining quality, and ensuring consistency across deliverables.

At its core, this role is about being able to think strategically, execute cleanly, and hold the standard across client work.

The Role

This is a core marketing role at the center of how Ripple and our clients grow.

We’re looking for someone who can think in terms of positioning, messaging, visibility, and business outcomes — not just content or execution. This person should be able to contribute to strategy, support authority-building efforts, and help drive growth through a mix of marketing, PR, and thoughtful execution.

You’ll work closely with leadership across Ripple and selected client accounts, supporting projects that range from brand positioning and content direction to PR, partnerships, and growth initiatives.

This role is idóneo for someone who enjoys both thinking and doing, and who wants to grow into a marketer with real strategic depth.

What You’ll Do





Strategy & Positioning

- Support the development of brand positioning, messaging, and narrative across Ripple and client accounts
- Help shape offers, go-to-market thinking, and authority-building strategy
- Contribute to marketing strategy across internal and external projects

Content & Thought Leadership
- Support LinkedIn, newsletter, and website content direction
- Turn conversations, sessions, and strategic insights into clear, high-quality content
- Ensure content reflects authority, clarity, and consistency

PR & Visibility
- Support media outreach, speaking opportunities, partnerships, and awards
- Help build and manage visibility pipelines and related databases
- Identify opportunities that expand credibility and reach

Growth & Execution
- Support lead generation and relationship-building efforts in a thoughtful, trust-driven way for Ripple Impact and clients
- Assist with campaigns, partnerships, events, and marketing initiatives
- Help keep marketing execution aligned with business priorities

Research & Insight
- Conduct market, audience, and competitor research
- Bring back clear takeaways and recommendations, not just summaries

What We’re Looking For
- 3–6 years of experience in marketing, communications, PR, and/or growth




- Strong understanding of strategy vs just execution
- Ability to think in terms of audience, positioning, and business impact
- Comfortable working across content, PR, and visibility/growth initiatives
- Organized, proactive, and able to manage multiple workstreams
- Able to take ownership without needing constant direction
- Ability to translate market insights into campaigns and sales strategies that convert.
- AI forward and AI curious
- Excellent communication skills and a knack for building trust with clients.
- Tech fluency — comfortable using CRMs, email marketing tools, analytics dashboards, LinkedIn Sales Navigator, and experimenting with new sales/marketing software as needed.
- An entrepreneurial, proactive mindset and the drive to deliver measurable results.

Bonus If You Have

- Exposure to PR, media, partnerships, or speaking outreach
- Experience working with founders, consultants, or service-based businesses

Critical:

- Must not be subject to employment restrictions from a former employer (such as a non-compete) that would prevent the candidate from performing the job responsibilities as described.

In return, we offer:

- Competitive compensation package
- 100% remote Work from Home
- International company with diversity and multicultural inclusion
- The ability to work with leading startups and fast-growing international companies

Company Overview OrangeUP is a talent acquisition marketplace whose mission is to unlock the professional potential of Latinos/as everywhere. OrangeUP helps companies move faster to hire remote, top-tier talent from Colombia.

📌 Marketing Strategist (Colombia)
🏢 OrangeUP
📍 Colombia

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