09 ago
|
Elevation Partner
|
Colombia
09 ago
Elevation Partner
Colombia
About Us
At Elevation Partner, we are a performance-driven marketing agency specializing in the beauty, wellness, and aesthetics industries. We don’t just run ads — we partner with brands to build complete growth systems that combine social media, influencer marketing, paid advertising, automation, and CRM solutions. Our team is passionate about helping businesses scale by delivering real results, not vanity metrics. With hands-on experience owning and operating our own beauty brands and clinics, we bring insider knowledge and proven strategies to every client we work with.
Overview
We are seeking a highly skilled Meta Ads Media Buyer to join our performance-driven marketing team. The idóneo candidate is analytical, creative, and obsessed with data. You know how to build, launch, and scale profitable Facebook & Instagram campaigns — and you can turn insights into action fast.
Duties
- Build, launch, and optimize Meta campaigns across ASC, ABO, CBO, retargeting, and advanced funnel architectures.
- Conduct daily optimizations: budget shifts, audience testing, creative rotations,
and algorithmic alignment.
- Manage Pixel/Conversions API integrations, tracking accuracy, and attribution across platforms.
- Analyze performance using Ads Manager, GA4, and internal dashboards to identify winners, inefficiencies, and scaling opportunities.
- Maintain strong KPI performance: CPA/CPL, ROAS, CTR, CPM, landing page metrics, and creative engagement signals.
Creative Strategy (Meta-Specific)
- Lead creative testing strategy — hooks, angles, ad concepts, formats, and iterative variations.
- Brief designers/editors with highly specific creative direction based on platform-level insights.
- Develop data-backed hypotheses for new creatives and run structured test cycles (hook → angle → CTA → format).
- Review ad performance at a granular level: thumb-stop rate, watch time, CTR link vs. all clicks, share/comment patterns, etc.
- Identify emerging trends in Meta creatives (short-for
📌 Senior Meta (Colombia)
🏢 Elevation Partner
📍 Colombia