ABOUT THE ROLE & TEAM:
TelevisaUnivision is the leading Spanish-language media company in the world We’re investing in our content, our people, and our properties, which span digital, streaming, social, audio, linear and live events. We’re growing our offerings, building on the launch of our successful streaming platform ViX.
TelevisaUnivision is actively seeking a Senior Specialist, Data Products – Data Instrumentation to join our dynamic team The Senior Specialist, Data Products – Data Instrumentation will support the implementation and maintenance of data tracking solutions to drive insights into user behaviors on our video streaming platform. This role involves hands-on work with data instrumentation technologies, ensuring robust data analytics capabilities, and collaborating with product, QA, and engineering teams to support business objectives.

YOUR DAY-DAY: (aka Responsibilities)
Technology Implementation and Management:
- Implement and maintain data tracking solutions across various platforms including Segment, Google Analytics (GA4), and BigQuery.




- Create and modify GTM and GA360 configurations to support new features.
- Maintain and update the Data Layer to ensure accurate and comprehensive data collection.
- Maintain a proactive approach to privacy and data compliance, navigating complexities related to VPPA, COPPA, and targeted advertising consents.

Product Collaboration and Integration:
- Work directly with Product Managers and Engineers to deliver analytics instrumentation on new products and features across web, iOS/Android apps, and CTV/OTT products.
- Collaborate with Product Managers to prioritize Data Instrumentation tickets during Sprint Planning based on estimated timelines (ETA).
- Advise product teams on tagging events and defining metadata requirements for new features, ensuring accurate implementation before launch.
- Assist Product Owners and Analysts in generating reports for new features to assess and understand the achieved KPIs.

Tes

📌 Senior Data Scientist, Data Instrumentation (Bogotá)
🏢 TelevisaUnivision
📍 Bogotá