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Job Description

OBJECTIVES/PURPOSE:

The role of Account Lead Oncology generates demand and positioning of franchise products in their territory, considering the unmet needs of each HCPs (Health Care Professionals), and generating behavioral changes to achieve the goals and sales objectives set by the Franchise. The position reports to Sales Lead Specialty Care.

ACCOUNTABILITIES:
- Implementation of the brand strategy in key stakeholders (haematologist, Oncologists).
- Segmentation and targeting of the KOLs and institutions.
- Implement the digital tactics with fully understanding of the omnichannel strategy.
- Develop the commercial strategy of the Onco clients in charge.
- Continous training in clinical trials and new advances.




- Design and implement the account plans focusing on increase the performance of the zone.
- Achieve objective sales for Oncology brands.
- Teamwork with access and KAMs to ensure compliance of the route to purchase.
- Coordination of educational activities aimed to multidisciplinary teams (nurses, Pharmacists).
- Achieve the performance objectives established by the KPIs of the Franchise, guaranteeing the coverage of HCPs and the appropriate frequency according to the segmentation.
- Create awareness and loyalty, identifying new patients through visits to HCPs and promotional messages.
- Apply sales techniques offered by the company, report and follow-up of visits in CRM.
- Proactively participate in all the activities defined according to the position and role, within the framework of the SG-SST Occupational Health and Safety Management System, in pursuit of health and safety care, thus achiev

📌 Account Lead Oncology (Bogotá)
🏢 9732 Takeda Colombia S.
📍 Bogotá