About Base Coat Marketing
Base Coat Marketing is a niche digital agency obsessed with generating high-quality leads for Painting & Concrete Coating companies across the US & Canada. We combine cutting-edge ads, SEO, and web design to make our clients unstoppable.

About the Role
We’re looking for a Web Developer who thrives in a fast-paced, collaborative environment and enjoys building, optimizing, and troubleshooting high-performing websites.
This role is idóneo for someone who is both hands-on and detail-oriented, with strong experience in WordPress development, technical problem-solving, and integrations across multiple platforms.

What You’ll Be Doing
Build, edit, and maintain WordPress websites using themes, page builders, and custom code
Troubleshoot issues like bugs, plugin conflicts, tracking errors, and page speed performance
Collaborate with SEO, Ads, CX, and Media teams to support ongoing website needs
Set up and onboard new client websites, including CRM (Go HighLevel) configurations and integrations
Manage third-party integrations (Zapier, Google Analytics, Tag Manager,



etc.)
Perform QA checks, responsive design testing, and cross-browser validation
Monitor and improve site performance, uptime, and technical SEO health
Handle DNS, domain configurations, migrations, and hosting environments (Cloudflare, WP Engine)
What We’re Looking For
2–5 years of experience in WordPress development or similar role
Strong knowledge of HTML, CSS, JavaScript, and PHP
Experience with page builders like Elementor or Avada
Familiarity with technical SEO best practices and tools (GA4, GSC, etc.)
Experience with integrations and automations (Zapier, APIs, CRM tools)
Solid understanding of hosting, DNS, SSL, and website infrastructure
Strong problem-solving skills and attention to detail
Ability to manage multiple projects and prioritize effectively in a fast-paced environment
Design experience is a nice-to-have

Role Details
Salary:
From $1,500/month (based on experience)
Sche

📌 Web Developer (Colombia)
🏢 Base Coat Marketing
📍 Colombia