Who we are

At Picnic, we’re reinventing the way employees experience lunch at work. By
partnering with top local restaurants and batching hundreds of orders, we make
it easy for companies to offer high-quality, individually packed meals, without
fees or tips. Our mission is to create a seamless, affordable, and joyful lunch
experience that benefits both employees and employers.

What you’ll do

Inbound Lead Management

You are the first line of communication for prospects who are interested in
Picnic. You will:

* Respond to inbound leads as they come in, in a timely manner.
* Qualify leads for AEs to ensure only relevant opportunities enter our AEs’
pipelines.
* Manage the lead pipeline in Salesforce, ensuring staging and notes are
accurate.
* Handoff qualified leads to AEs with notes and suggestions to help move the
deal through the pipeline.

Top-of-Funnel Pipeline Creation

You will create qualified sales opportunities for U.S.-based Account Executives
and Growth Leads.

* Build targeted account lists across priority U.S. markets.




* Identify companies that fit Picnic’s idóneo customer profile: office-based
teams, meaningful employee density, no cafeteria, and a strong need for daily
individual lunch.
* Find and verify relevant decision-makers, including Office Managers,
Workplace Experience leaders, People / HR leaders, Facilities leaders,
Executive Assistants, and Operations leaders.
* Run outbound across email, phone, LinkedIn, referrals, and other channels.
* Cold call prospects and qualify interest in real time.
* Book qualified meetings directly for U.S.-based AEs.
* Maintain clean CRM hygiene and structured notes so AEs can take meetings with
full context.

Campaign Execution and Experimentation

* Launch outbound campaigns by city, vertical, building, company size, buyer
persona, and use case.
* Test messaging around employee lunch benefits, office attendance, workplace
experience, no-fee /no-tip delivery, funded lunch programs, and replacing
fragmented D

📌 GTM Strategy (Bogotá)
🏢 ATOMS Careers page
📍 Bogotá