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Job Title: Social Content Strategist & Creator
Location: Remote
Time Zone: US Time Zones (PST - EST)

Role Overview
A growing D2C subscription brand is looking for a Social Content Strategist & Creator to lead its Instagram presence and replace a US agency with someone who truly gets the brand. This role is for a self-directed professional who can develop and execute a full social strategy, produce high-quality content that speaks to the brand's audience, and build a steady stream of influencer and UGC-driven material — all with minimal hand-holding. If you love building brands that feel real, relatable, and trustworthy, this is for you.

Key Responsibilities
Strategy & Planning
- Develop and own the Instagram content strategy aligned with brand values and subscription growth goals
- Build and manage a detailed content calendar that keeps the brand posting consistently and on-brand
- Identify content gaps and opportunities, and proactively bring ideas to the table




Content Creation & Production
- Create engaging short-form video and static content — authentic, human, and never AI-looking
- Write captions that connect with the brand's audience without sounding salesy
- Select cover images, manage thumbnails, and ensure every post looks intentional and polished
UGC & Influencer Sourcing
- Actively find and reach out to influencers and UGC creators relevant to the brand's space
- Build a content library and flywheel so fresh, authentic material is always available to publish
- Coordinate approvals, repurposing rights, and cross-channel use of creator content
Performance & Iteration
- Monitor Instagram analytics and adjust strategy based on engagement and growth trends
- Report on what is working and evolve the approach with each content cycle

Required Qualifications
- Native or near-native English fluency in both writing and speaking
- A compelling portfolio showing real bra

📌 Social Content Strategist (Medellín)
🏢 Hire Hangar
📍 Medellín