Quote From Hiring Manager

The Territory Manager is the primary responsible for and driver of the business in the market/geographic area, comprising the oversight of commercial, marketing, supply, financial, legal, compliance, human resources, and other topics to be coordinated with the respective functional counterparts.

Quote From Hiring Manager

Meaningful Work From Day One

The Territory Manager is the primary in-country representative for Brown-Forman, responsible for overseeing all business activity in the area. This position will be based in Bogotá and is directly responsible for the development and growth of Brown-Forman’s business in Colombia, Ecuador, and Venezuela, while overseeing a team of area managers responsible for Central America and the Caribbean Islands. This cluster represents over $30 MM in Net Sales.

The Territory Manager plays a vital role in effectively developing and implementing countries’ strategies. This role is responsible for the Route to Market and Route to Consumer strategy and implementation in the area.





The Territory Manager is the key contact calling on our distributor partners, collaboratively building and translating strategies into commercial, portfolio and channel priorities. This role serves as the main conduit to all business aspects for Brown-Forman (marketing, finance, accounting, legal, supply chain, registration, governance, training and others).

The Territory Manager is responsible for leading a team of Area Managers and a Marketing Manager for the cluster, establishing ambitious but achievable goals, and managing their performance.

What You Can Expect
- Delivery of area budgeted volume sales and profit goals in accordance with fiscal year plans and long-term plans and strategies.
- Ongoing champion and communication of business vision, strategy, barriers, priorities, and key changes to the Brown-Forman organization to secure alignment and support.
- Leads the planning, focus, and execution of channel priorities, p

📌 Territory Manager (Bogotá)
🏢 Brown-Forman
📍 Bogotá