Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Senior Solutions Consultant, Personalization

About the Role

As a Senior Solutions Consultant, you will act as a strategic partner to Tier 0–1 customers, designing and delivering data-driven personalization programs that drive measurable uplift. You will shape multi-quarter campaign roadmaps, translate insights into innovative concepts, and own campaign performance across your portfolio, working cross-functionally to execute a cohesive personalization vision.



This role requires advanced personalization expertise and the ability to lead complex customer initiatives from end to end.

Key Responsibilities
- Advanced Personalization Strategy & Innovation
- Design and oversee complex, insight-driven personalization roadmaps that span multiple channels, targeting strategies, and KPIs.
- Own the health of the campaign portfolio across accounts, proactively managing risk, pacing, and value creation.
- Develop executive-level narratives that tie campaign performance to strategic business outcomes.
- Value Planning & Measurement
- Build and maintain account-level and vertical-level value frameworks, surfacing the ROI of use cases and campaigns.
- Lead quarterly roadmap planning cycles, define campaign sequencing models, and contribute to renewal strategies through measurable impact narratives.
- Own and evolve value scorecards across your book of business and support internal enablement with case studies and impact reporting.
- Commercial Strategy & Renewa

📌 Senior Solutions Consultant, Personalization (Bogotá)
🏢 Mastercard
📍 Bogotá