12 ago
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Goodway Group
|
Colombia
12 ago
Goodway Group
Colombia
2 days ago Be among the first 25 applicants
*We are only accepting candidates outside of the US* Please only apply if you reside outside of the US* Priority for those who live in Brazil, Colombia, Mexico, and Peru.
Who We Are
Goodway Group is one of AdAge's 2025's BEST PLACES TO WORK As an independent and remote-first media and marketing services firm with a 90+ year history, Goodway Group has the security of an established company combined with a start-up feel. With leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the UK, our diverse team of digital strategists, media practitioners, technologists and data scientists have won the most prestigious awards for innovative marketing technology, impactful work and inclusive remote-first places to work including being honored as a multiyear winner in Ad Age Best Places to Work, Ad Exchanger's Best Use of Technology by an Agency Award and two MarTech Breakthrough Awards and a certified service partner to The Trade Desk.
The Programmatic Media Manager is responsible for tactical execution excellence and accountable for tactical plan delivery. They strategically plan, activate, optimize, and manage programmatic media buys aligned with the communication strategy, customer journey, and audience insights. They are responsible for ensuring effective media activation while considering the client's business goals and objectives. The Programmatic Media Manager works closely with clients, collaborating with them to develop comprehensive media activation plans and presenting campaign analysis and insights to address their concerns.
What You’ll Do
Strategic Media Activation
- Strategically plan, activate, optimize, and manage programmatic media buys (including IO Direct) aligned with the communication strategy, customer journey, and audience insights.
- Make activation choices and implementation plans based on the communication strategy and client's business goals, an
📌 Global Programmatic Media Manager (Colombia)
🏢 Goodway Group
📍 Colombia