We are looking for a Product Marketing Lead to help define how we position our solutions in market and bring them to customers.This role works closely with sales, consulting, delivery, partner teams, and marketing to develop clear messaging, strengthen go-to-market alignment, and improve how we communicate value to enterprise buyers.The right candidate can take in complex information from across the business, identify what matters most, and turn it into focused messaging and practical go-to-market direction. This person should be comfortable operating in fast-moving environments, influencing across teams, and helping drive clarity in areas where priorities or messaging may still be evolving.This role will also help establish and grow the product marketing function over time, including helping guide a small supporting team.What You'll DoMessaging & PositioningDevelop positioning and messaging for solutions, offers, and strategic initiativesTranslate technical capabilities and consulting expertise into customer-facing business valueHelp define how solutions are packaged and presented to the marketImprove consistency in how teams communicate with prospects and customers across the buyer journeyGo-to-Market Strategy & AlignmentPartner with sales, consulting, delivery, partner teams, and marketing on go-to-market planning and strategic initiativesIdentify gaps, overlap, or inconsistencies across offerings and recommend improvementsHelp align teams around target audiences, customer problems, and market prioritiesContribute to launches, strategic initiatives, and broader go-to-market planningSales EnablementPartner with sales leadership to improve messaging adoption and sales readinessSupport development of sales materials including pitch decks, competitive guidance, customer stories,



and supporting contentHelp sellers communicate business value effectively across technical and executive audiencesSupport strategic pursuits and high-priority opportunities when neededMarket & Customer InsightMonitor market trends, competitive activity, and customer needsGather feedback from sales teams and customers to improve messaging and positioningHelp identify where current messaging or offers are not resonating in marketBring customer and market perspective into internal planning discussionsProduct Marketing LeadershipHelp establish scalable product marketing processes and frameworksPrioritize initiatives across the product marketing functionProvide direction and support to supporting team membersImprove coordination across teams involved in go-to-market activitiesWhat You Bring To The Role7+ years of experience in product marketing, solution marketing, go-to-market strategy, or related B2B marketing role.Experience working in enterprise or consultative sales environmentsStrong communication and stakeholder management skillsAbility to simplify complex topics into clear, customer-focused messagingExperience working across multiple teams and balancing competing prioritiesStrong judgment and prioritization skillsComfortable operating in environments where strategy and priorities evolve quicklyPreferred ExperienceEnterprise technology, AI, CX, SaaS, cloud, consulting, or services environmentsMulti-solution or partner ecosystem experience.Experience helping define positioning, offers,



or go-to-market directionWhat Success Looks LikeTeams communicate solutions more consistently and effectivelySales teams feel more confident positioning offerings with customersMessaging becomes easier for customers to understandGo-to-market efforts are more aligned across teamsProduct marketing becomes a trusted contributor to how solutions are positioned and brought to marketWhat You Can ExpectSupportive of your career and professional developmentAn inclusive culture and community minded organization where giving back is encouragedA global team of curious lifelong learners guided by our company valuesAsk us about our paid time off (PTO) and wellness and healthcare benefit.And yes... a great compensation package and performance bonus opportunities, benefits you'd expect and maybe a few that would pleasantly surprise you (like tuition reimbursement). Visit https://mybenefits.Ttec.Com/ for more information.About TTECTTEC is a integral consulting, technology, and managed services company that helps brands deliver smarter, more human customer experiences through data, AI, and technology. Our work connects people and brands every day—and it starts with the talent behind the experience.TTEC is proud to be an equal opportunity employer where all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. TTEC embraces and is committed to building a diverse and inclusive workforce that respects and empowers the cultures and perspectives within our global teams. We aim to reflect the communities we serve, by not only delivering amazing service and technology, but also humanity. We make it a point to make sure all our employees feel valued, belonging, and comfortable being their authentic selves at work. As a global company, we know diversity is our strength because it enables us to view things from different vantages and for you to bring value to the table in your own unique way.HybridPrimary LocationColombia-Distrito Capital de Bogota-Bogota#J-18808-Ljbffr

📌 Product Marketing Lead (Cundinamarca)
🏢 TTEC
📍 Cundinamarca