MOVE Your Business is proud to represent our client, a franchise consulting firm founded in 2017 that connects aspiring entrepreneurs with leading franchise brands. With a network of over 500 franchise opportunities, the company guides clients in brand matching, resale acquisitions, and business model development. Their mission is to simplify and accelerate the franchising journey, helping individuals and businesses achieve growth and long-term success. On behalf of our client, were seeking a Marketing Manager whos not just creative but also tech-savvy, someone who knows how to harness the power of AI to drive results. You'll play a key role in strategizing, executing, and optimizing marketing initiatives across channels. From campaign ideation to automation and analytics, you'll own the process end-to-end and ensure measurable growth. Benefits: Competitive salary Strong support system Health benefit ($30/month) Training materials for upskilling provided Paid holiday leaves (depending on the holidays that the client observes)
Paid sick leaves (sick leave convertible to cash if perfect attendance) Paid planned leaves Key Responsibilities: Strategy & Planning: Develop and execute a full-funnel marketing strategy aligned with company goals. Define KPIs, manage budgets, and translate strategy into actionable plans. Content & Campaigns : Manage content calendars and campaigns across digital channels (social, email, paid, website). Use AI tools to streamline content creation, design, and optimization. AI & Automation: Implement and manage marketing automation workflows and CRM integrations. Leverage AI for data insights, reporting, and performance optimization. Lead Generation & Analytics: Drive qualified leads through paid and organic campaigns. Track results, analyze metrics, and continuously improve ROI. Collaboration & Projects: Work closely with leadership and sales teams for aligned execution. Support ad hoc initiatives such as launches, events, or rebranding. Ad Ho
📌 Marketing Manager (Bogotá)
🏢 MOVE Your Biz
📍 Bogotá
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