The Business Unit: Salesforce Marketing Cloud
Our Marketing Cloud is a powerful digital marketing platform that allows businesses to deliver personalized customer journeys across various channels. It's a one-stop solution for email, mobile, social, advertising, web personalization, content creation, content management, and data analysis.

Overview of the Role:

We're looking for a Regional Vice President of Sales, Digital to lead a team of Account Executives driving growth across Central America + Colombia with a focus on Digital solutions. In this role, you'll shape go-to-market strategy for the region, develop a high-performing team, and serve as a key contributor to Salesforce's broader sales mission — all while building lasting relationships with customers across industries and segments.

What You'll Actually Be Doing

Lead, coach, and develop a team of Account Executives across Central America + Colombia through recruiting, onboarding, and ongoing mentorship to drive pipeline growth and opportunity identification.

Own the regional go-to-market strategy,



including revenue forecasting, sales activity reporting, and identifying skills or competency gaps on the team.

Partner with customers and internal stakeholders at the executive level to build compelling points of view and close strategic deals across the region.

Represent Marketing Cloud at local and corporate events to strengthen brand presence and partner relationships across the Salesforce ecosystem.

You're Our Person If...

5+ years of experience leading a sales team in enterprise software or information technology.

Proven track record of prospecting, opening new accounts, and growing existing ones through a consultative sales approach. Experience developing theCentral America territory .

Deep knowledge of the Central America Market — including local regulatory nuances and buying behaviors.

Experience building and maintaining C-suite relationships and developing strategic account plans.

Strong under

📌 RVP Digital Sales (Bogotá)
🏢 salesforce.com
📍 Bogotá