Media Planning Analyst (Bogotá)

Media Planning Analyst (Bogotá)

13 ago
|
Publicis Groupe Holdings
|
Bogotá

13 ago

Publicis Groupe Holdings

Bogotá

Company description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest general communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.
In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.
We Move People, and People Move Us

Overview

In this role, you will be responsible for working with clients to develop media strategies and plans that will help them achieve their marketing objectives. You will collaborate with other team members to analyze data, research consumer behavior, and identify trends to make informed decisions about media placement.

Responsibilities

Manage budget and flighting updates in Lumina and Media Tools
Provide updates for all recurring budgeting needs
Help provide and oversee monthly savings documents
QA and update flowcharts and budget documents with accuracy




Track budget and flowchart changes with detail and organization
Support strategy team with reach and frequency deliveries using Tardiis / NMI
Provide audience and consumer insight data from syndicated tools like MRI and GWI
Provide monthly global tracking updates for internal review and submission
Support on building charts and slides for client presentations
Help manage monthly competitive insight reporting and chart refreshes using data provided by competitive analyst
Review monthly billing against budget documents and flag discrepancies with strategy and investment leads
Update weekly TV goals based on the latest budget and flighting for submission to National
Video team update weekly media highlights, coordinating updates with investment teams and preparing client-ready slides for issuance

Qualifications

MANDATORY QUALIFICATIONS:
Avanced English Level (B2 minimum)
Bachelor’s Degree; Media/advertising or

📌 Media Planning Analyst (Bogotá)
🏢 Publicis Groupe Holdings
📍 Bogotá

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