At Pluxee, we shape the world of employee benefits and engagement by bringing to
life a personalized and sustainable employee experience, at work and beyond.

Permanent Regular

Job Description:

The role is a local leadership role responsible for planning and executing
traditional marketing strategies that support sales enablement, market
penetration, and brand awareness within the country. The role focuses on
go-to-market execution, customer communications, and campaign activation,
working closely with local sales, product, and digital teams. This role ensures
the consistent local deployment of Pluxee’s value proposition, adapting general
strategies to local market realities, and contributes to business performance
through effective marketing execution.

ROLE OBJECTIVE:

Lead the B2B marketing strategy focused on strengthening the value proposition
of products and services, driving a more consultative sales approach, and
enabling the commercial team to clearly communicate the business benefits and
impact that our solutions deliver to enterprise customers.





The role will be responsible for developing marketing tools, content, and
capabilities that enable the sales force, improve customer conversations, and
drive growth through demand generation strategies. This position will manage a
team of 3 people and report directly to the CMO – Marketing Director in
Colombia.

? KEY RESPONSIBILITIES:

* Design and execute B2B marketing strategies aligned with commercial and
business objectives.
* Lead initiatives to strengthen the adoption and communication of the value
proposition of products and services.
* Develop knowledge resources, content, and commercial materials to support the
sales team.
* Implement sales enablement and training initiatives to drive a more
consultative sales approach.
* Create methodologies and resources that help commercial teams connect product
features with tangible customer benefits.
* Partner closely with Sales to identify growth opportunities an

📌 Coordinador Sr. de MarketingB (Bogotá)
🏢 Pluxee
📍 Bogotá