Growth Marketing Manager (Colombia)

Growth Marketing Manager (Colombia)

14 ago
|
Pavago
|
Colombia

14 ago

Pavago

Colombia

Growth Marketing Manager – Paid & Organic Acquisition
Full-Time | Remote | U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a hands-on Growth Marketing Manager to own and scale customer acquisition across paid and organic channels.
This is an execution-heavy role for a marketer who can launch campaigns, test quickly, optimize funnels, and turn marketing activity into qualified pipeline and revenue.
You’ll own growth across Google, Meta, LinkedIn, and emerging channels while combining performance marketing with organic content, analytics, and conversion optimization.
What You’ll DoPaid Acquisition
Build, launch, and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube, TikTok, Reddit, and X
Own targeting, audience segmentation, ad copy, creative direction, budgets, and optimization
Build full-funnel campaigns focused on B2B lead generation and pipeline growth
Continuously test creatives, messaging, audiences, offers, and landing pages
Scale winning campaigns while maintaining efficient CPL, CPA, and ROAS
Organic & Social Growth




Drive organic growth across LinkedIn, X, Instagram, TikTok, Reddit, and YouTube
Develop content strategies that complement paid acquisition
Test hooks and messaging organically before scaling through paid channels
Grow brand visibility, engagement, inbound demand, and community traction
Conversion & Growth Optimization
Monitor acquisition performance and identify funnel bottlenecks
Run structured A/B tests across creatives, landing pages, audiences, and bidding strategies
Improve CPL, CPA, CVR, ROAS, pipeline, and revenue contribution
Identify new channels and growth opportunities through continuous experimentation
Analytics & Attribution
Manage GA4, Google Tag Manager, pixels, conversion tracking, and UTMs
Track performance across paid and organic channels
Build clear growth dashboards and performance reports
Translate data into actionable recommendations for leadership
Cross-Functional Execution
Ali

📌 Growth Marketing Manager (Colombia)
🏢 Pavago
📍 Colombia

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