Are you passionate about making a difference in people’s lives? Do you enjoy working in a service-oriented industry? If so, this opportunity may be the right fit for you

The Director, Marketing Communications leads the enterprise corporate marketing communications function, serving as steward of the corporate and product brands and owner of Modivcare’s digital and marketing ecosystem. This role is responsible for brand strategy, product and corporate marketing communications, paid media, the corporate website, and event marketing, while partnering cross-functionally on analytics, enterprise marketing technology, and vendor management.

Reporting to the VP, Corporate Reputation, the Director leads a team spanning design, digital, and product marketing and operates within a hybrid model of internal teams and external agency partners. This role ensures brand consistency, regulatory credibility, and measurable performance across all channels that engage customers, partners, investors, and institutional stakeholders.

This role…




- Owns and advances enterprise corporate and product brand strategy, including brand architecture, positioning, narrative, tone, and visual identity.
- Establishes, governs, and enforces brand standards, messaging frameworks, and usage guidelines across all channels and business units.
- Monitors and protects brand health, awareness, and reputation in a highly regulated, trust-driven healthcare environment.
- Leads enterprise go-to-market and launch communications planning in partnership with Product, Medical, Sales, and Corporate Affairs.
- Develops and oversees product and solution messaging, positioning, and sales enablement assets to ensure differentiation and market relevance.
- Leads segmentation and persona-based communications strategies supporting growth objectives.
- Serves as strategic marketing advisor to the VP, Corporate Reputation on brand investment, digital priorities, and campaign performance.
- Directs strategy, governance, an

📌 Director, Marketing Communications (Colombia)
🏢 ModivCare Solutions
📍 Colombia