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Paid Ads Specialist

Location:Remote - LATAM
Work Arrangement:Fully Remote
Employment Type:Full-Time (Employee)
Industry:Marketing & Advertising

English Proficiency:Advanced English (C1) required - Strong written and verbal communication skills
Compensation:$1,500 - $2,500 USD/month
Schedule:Full-Time

About the Role

We're looking for a highly analytical, results-driven Paid Ads Specialistto manage and scale paid acquisition campaigns for medical and aesthetic practices.

You'll own Google Ads, Meta Ads, and other paid channels, with a clear focus on generating qualified patient leads and measurable revenue, not just clicks or impressions.

This is a hands-on performance marketing role for someone who understands both the technical and strategic sides of paid media, including campaign optimization, conversion tracking, attribution, budget management, and landing page performance.

Why This Opportunity?
- Take ownership of paid acquisition campaigns across Google Ads and Meta Ads.




- Manage meaningful advertising budgets with direct responsibility for performance.
- Work with multiple client accounts in a fast-paced agency environment.
- Focus on measurable business outcomes, including qualified leads, conversions, and revenue.
- Collaborate with SEO, creative, and account management teams across the full marketing funnel.
- Build specialized expertise in performance marketing for medical and aesthetic businesses.

What You'll Do

Paid Media Management
- Build, launch, manage, and continuously optimize Google Ads, including Search, Performance Max, Display, and YouTube campaigns.
- Manage Meta Adscampaigns across Facebook and Instagram.
- Conduct keyword research, competitor analysis, and audience targeting tailored to healthcare decision-makers.
- Manage campaign budgets, bids, and bidding strategies to maximize ROAS and cost-per-lead efficiency.
- Write high-converting ad copy while maintaining compliance with medical advertising g

📌 Paid Ads Specialist (Bogotá)
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