25 ago
|
Talent Hackers
|
Colombia
25 ago
Talent Hackers
Colombia
Job Overview
We're looking for a Creative Strategist Designer to develop performance-focused ad concepts for a range of e-commerce brands.
In this role, you'll research brands and their customers, identify strong creative opportunities, and turn those insights into clear briefs for static and video ads. You'll also review creative performance, understand what's working and what's not, and use those insights to guide the next round of testing.
You'll work closely with designers, video editors, copywriters, media buyers, and account managers, so clear communication, strategic thinking, and strong organization are essential. We're looking for someone who can take ownership of a brand's creative direction, consistently generate fresh ideas, and help improve campaign performance through data-driven creative strategy.
Core Tasks
- Research each brand, its products, customers, competitors, and market
- Understand customer pain points, desired outcomes, objections, and buying motivations
- Identify new creative angles and testing opportunities
- Develop hooks, headlines, ad concepts,
and messaging directions
- Write clear creative briefs for static ads, video ads, and other creative formats
- Ensure every brief clearly explains the target audience, message, concept, and visual direction
- Review ad performance and identify patterns across creative angles, hooks, formats, and audiences
- Understand why a creative is performing well or underperforming
- Recommend creative iterations, new concepts, and future testing opportunities based on performance insights
- Keep track of previously tested concepts to avoid repetitive ideas
- Manage multiple brands, creative briefs, revisions, and deadlines simultaneously
- Collaborate closely with designers, video editors, copywriters, media buyers, and account managers
- Stay up to date with advertising trends while ensuring ideas remain relevant to each brand
Must-Haves
Creative Strategy & Concept Development
- Previous experience
📌 Creative Strategist Designer (Colombia)
🏢 Talent Hackers
📍 Colombia