26 ago
|
SproutLoud Latam
|
Medellín
26 ago
SproutLoud Latam
Medellín
In a world where it’s never harder for brands to capture and keep customers, experience is everything. Ansira is an independent, general marketing agency that helps brands design relevant, persuasive experiences across the journey to strengthen relationships, cultivate brand loyalists, and drive profitable growth.
We arm brands and their partners with solutions across strategy, performance marketing, loyalty marketing, martech consulting and integration, channel partner marketing, and local marketing activation.
This role is a hybrid remote position based in Colombia.
She/He will report to the Director, Media Buying & will work closely with onboarding, implementation, and delivery team stakeholders to maximize growth opportunities. The main objective(s) will be to efficiently activate media at scale across multiple media channels and tactics, while maintaining a high-level of task management along the way.
Duties/Responsibilities
- _ Oversee the execution and optimization of media campaigns based on strategist plans and client objectives_
- _ Ensure campaign performance aligns with client KPIs, proactively identifying and implementing optimization strategies_
- _ Collaborate with media partners to recommend campaign enhancements, explore beta opportunities, and secure added-value media_
- _ Work closely with analytics teams to validate conversion tracking implementation and maintain data integrity_
- _ Partner with strategists and the Insights team to shape media recommendations, providing insight and possible optimizations, based on changing business goals and market conditions_
- _ Vet new media platforms and partner recommendations to ensure strategic fit and performance potential_
- _ Provide campaign performance insights and recommendations at the request of the account team_
- _ Delegate appropriate tasks from media strategists to analysts, providing oversight, guidance, and quality control to ensure accuracy and alignment with campaign objectives._
- _ Be
📌 Media Specialist (Medellín)
🏢 SproutLoud Latam
📍 Medellín