BAT is evolving at pace : truly like no other organisation.
To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey
BATCOLOMBIAIS LOOKING FOR ATRADE MARKETING REPRESENTATIVE
SENIORITY LEVEL:Experienced Professional
ROLE POSITIONING AND OBJECTIVES
This role is part of the Marketing department : Trade Marketing and Distribution : Field
The role is responsible to develop and execute a territory marketing and distribution plan that meets the activation, volume, distribution, retail activation and commercial objectives of the brand.
Reports to:Associate : Field Force Management
WHAT YOU WILL BE ACCOUNTABLE FOR
Directly responsible for guaranteeing availability of PRRPs strategic portfolio within assigned POS universe via order taking and direct contact with delivery rep in order to manage orders and active inventory in POS.
Accountable for the delivery of PRRP orders within 24 hrs via direct coordination with delivery supervisor for each territory.
Product quality : Ensure that stocks are monitored and rotated in predetermined time intervals in order to comply with the companies stocking policy (FIFO : first in first out), product returns (PRRPs, Shelf life 12 months for device and ecaps) recollected aligned with internal policy.
OOS : Manage retail stocks to avoid OOS by driving/influencing order quantity, inventory rotation and POS movements of the latter (low rotations SKUs) and guaranteeing availability of high rotation SKUs understanding demand per outlet (SOQ, last sales vs current inventory, focus on PRRPs).
Ensure the right product availability at the right place aligned with SAO portfolio and Shopper Channel strategic approach, both for PRRPs and FMCs.
Product visibility : Install and refresh BAT touchpoint materials according to retail contracts, cycle and shopper campaign plans (eg Permanent, semi:permanent displays, plannograms, price tags, promotions, discounts, etc.)
Retailer engagement : Educate, engage and motivate retailers to speak on BAT products and brands to adult shoppers of both Tobacco and PRRP products. Run defined retailer engagement programs (B2B) in retail.
Retailer investment : Ensure retail awareness of TCI elements, establish and manage retail contracts and monitor compliance by performance tracking. Allocate pay for compliance and pay for performance payments to outlets.
CAN THIS BE YOUR FUTURE ROLE?
: Do you have previous experience in the commercial area?
: Do you have the skills to negotiate and influence?
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
Have previous experience in the commercial area
More than 1 year of experience in trade (field work)
Have demonstrable communication, negotiation skills and the ability to influence
Be a proactive person with leadership skills
Manage Office at an intermediate level.
Have a drivers license for a vehicle, desirable for a motorcycle
Have a university degree in any of the following careers: Marketing, Business Administration, or similar.
Company car to perform the functions related to the vacancy
WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation.See what is possible for you at BAT.
Global Top Employer with 53,000 BAT people across more than 180 markets
Brands sold in over 200 markets, made in 44 factories in 42 countries
Newly established Tech Hubs building world:class capabilities for innovation in 4 strategic locations
Diversity leader in the Financial Times and International Womens Day Best Practice winner
Seal Award winner : one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet o
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