b Marketing Associate Account Director (Colombia)

b Marketing Associate Account Director (Colombia)

03 sep
|
Power Digital Marketing
|
Colombia

03 sep

Power Digital Marketing

Colombia

Who We ArePower Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work.As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.Proficiency in spoken and written English at an advanced level is required for this role.A Day In The LifeYou’ll own a portfolio of 4–6 B2B accounts. You will serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives. A successful candidate is a strong cross-channel marketer and communicator who can confidently translate data into insights, guide internal teams, and build trust with clients. This is a critical role in ensuring accounts are not only running efficiently, but driving meaningful business impact.As an Associate Account Director (AAD),



you will act as the day-to-day strategic lead for B2B clients, ensuring marketing efforts are aligned to pipeline growth, lead quality, and revenue outcomes—not just campaign performance. You will work closely with client marketing and sales teams, helping bridge the gap between MQL generation and pipeline conversion. This role requires comfort discussing ICP definition, lead scoring, funnel conversion, and sales feedback loops. You’ll partner with Project Managers to ensure execution stays on track, while collaborating with the Account Director to refine quarterly strategy and long-term growth plans.ResponsibilitiesEmploy AI technologies to enhance and optimize business processesUtilize and leverage Power Digital's Nova ecosystem as it relates to your departmentLead weekly client calls on larger accounts; support PM-led calls onsmaller accounts — own the performance narrative either wayTranslate Power Circuit roadmap outputs into weekly account priorities; flag when execution is drifting from the strategyStay close to pipeline metrics — lead quality, MQL→SQL conversion, funnel contribution — and surface concerns to the AD before they reach the client as surprisesCoordinate paid, SEO, content, and ABM teams around a unified account strategyWork directly with client marketing contacts to align on ICP, campaign priorities, and reporting cadenceSupport the AD on quarterly strategy, renewal prep, and service expansion conversationsBuild and maintain strong client relationships; contribute to ≥90% retention across your accountsWork in Iris and nova daily; use performance data tosurface issues before clients raise them; maintain Pulse cadence at 100%Role Requirements4–7 years in B2B marketing or client services, with experience managing client relationships day-to-dayUnderstands pipeline metrics well enough to own the conversation — MQL, SQL, CPL, win rates, CACFamiliar with CRM and marketing automation platforms (HubSpot,



Salesforce, etc.) and how they connect to reportingComfortable presenting to and communicating with VP and director-level client stakeholdersCross-channel fluency across paid, SEO, content, and ABM — you don't need to be an expert in all of them, but you need to know when something's offHas worked in B2B marketing environments and understands the sales cycle dynamics that make it differentStrong written and verbal communication; can translate data intoa clear narrativeKey Performance Indicators (KPIs)Expansion to Churn Ratio (ETCR)Net MRR across portfolioClient NPS (8+ avg)Monthly Service Expansion pipeline generationPower Circuit Certification (annual)Most Important Things (MITs)Team Coaching and DevelopmentMarketing Strategy, Development and ExecutionClient Retention and Client Revenue GrowthBenefits & PerksBase salary + Commission opportunityPrepaid Medicine Plan15 paid vacation days (PTO) per yearUp to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavorsFully flex work environment: full-remote, in-office, or hybridA one time 400.000 COP Work From Home (WFH) stipend automatically added to your first paycheckEmployee Assistance Program (EAP)17 observed Colombian national holidays + 2 mental health recharge days per yearLegal benefits like Prima, CesantiasPaid Social SecurityUnlimited opportunities for growth & leadership within a rapidly growing firmOngoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)Quarterly awards including prize money and recognition for outstanding performanceOpportunities to be involved in company DEI initiativesPower Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.#J-18808-Ljbffr

📌 b Marketing Associate Account Director (Colombia)
🏢 Power Digital Marketing
📍 Colombia

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