We are looking for an experienced Amazon PPC Specialist to manage and optimize paid advertising campaigns on Amazon.
The adecuado candidate is analytical, detail-oriented, and focused on maximizing sales while maintaining strong ROAS and efficient ad spend.
Key Responsibilities
Create, manage, and optimize Amazon PPC campaigns.
Conduct keyword research and identify high-performing search terms.
Manage campaign budgets, bids, keywords, and targeting strategies.
Monitor campaign performance, including ACOS, ROAS, CTR, CPC, and conversion rates.
Analyze advertising data and make strategic adjustments to improve performance.
Perform search term analysis and implement negative keywords.
Develop and test different campaign strategies and ad structures.
Optimize product listings in coordination with PPC campaigns.
Prepare performance reports and provide recommendations for improvement.
Stay up to date with Amazon advertising trends, tools, and best practices.
Requirements
Previous experience managing Amazon PPC campaigns.
Strong understanding of Amazon Seller Central and/or Amazon Ads.
Experience with keyword research and campaign optimization.
Strong analytical and data-driven mindset.
Understanding of ACOS, ROAS, CPC, CTR, and conversion rates.
Excellent attention to detail and problem-solving skills.
Ability to manage multiple campaigns and products simultaneously.
Experience with PPC tools such as Helium 10, Jungle Scout, Perpetua, or similar platforms is a plus.
E-commerce or marketplace experience is preferred.
#J-*****-Ljbffr