RESPONSIBILITIES

Support to Local and Channel Marketing Activities
- Assist in the creation and execution of local channel marketing plans to support partner pipeline development.
- Help to localize and deploy centrally created marketing programs, ensuring alignment with local market needs.
- Support partners in executing co-marketing activities and marketing campaigns.

Campaign and Program Execution
- Coordinate logistics for partner events, webinars, trainings, local launches, and other engagement initiatives.
- Assist with the execution and tracking of lead-generation activities with local partners.
- Support the collection of indirect buyer insights and basic audience segmentation.

Operational and Administrative Support
- Help manage and track local channel marketing budgets and co-marketing funds (MDF / co-op) under supervision.
- Ensure proper documentation and compliance for program approvals.Assist with marketing reporting and performance dashboards.
- Collaboration and Communication




- Work closely with local sales teams to understand partner needs and provide marketing support.
- Collaborate with the LATAM regional marketing team to review plans and share local requirements.
- Coordinate with 3rd party agencies, creative team, and digital marketing to request and follow up on materials and deliverables.
- Support content localization and posting to Vertiv social media channels in partnership with the Marketing Integration Lead.

Brand and Process Compliance
- Ensure brand guidelines are applied consistently across partners and local materials.
- Promote the adoption of basic lead management processes with partners.
- Maintain accurate files, processes, and documentation related to marketing activities.

QUALIFICATIONS
- 1-2 years of experience in marketing, communications, or related functions (preferably in B2B or technology industries).
- Basic understanding of digital marketing concepts, events management, or field marketing support.
- Ability to work

📌 Field Marketing Junior Analyst (Bogotá)
🏢 Vertiv
📍 Bogotá