Job Responsibilities
- Manage the full product lifecycle of Mindray IVD TLA/IT solutions within the Latam market, ensuring alignment with regional LATAM strategy.
- Develop local product marketing plans and go-to-market strategies to support the team in achieving business targets.
- Build product sales enablement toolkits and deliver product training to internal teams and external distributors.
- Identify and interpret customer needs, working closely with regional teams and upstream/downstream departments to drive product iterations that address local market requirements.
- Provide pre-sales technical marketing support for key TLA projects, including solution briefs, competitive comparison materials, and tender/bidding documentation.
Qualifications
- Bachelor's degree or above in Information Technology, Biomedical Engineering, Bioelectronics, or a related field.
- At least 3 years of experience in IVD/laboratory TLA/IT product marketing and sales, product management, or related services.
- Proficient in English as a working language, with willingness and ability to travel for business.
- Familiarity with total laboratory automation (TLA) business logic; knowledge of LIS, middleware, and instrument integration is preferred; solid understanding of clinical laboratory workflows.