Purpose and Overall Relevance for the Organization:
In this role, you will join the Global Digital Content Management team within the Digital Activation team, as part of the bigger Digital organization in Bogotá, Colombia. You will work very closely with Digital Activation, Business Units, Digital Planning and various other teams in Portland, USA and Amsterdam, the Netherlands as well as colleagues in our headquarter in Herzogenaurach in Germany.-
- You will act as a defined expert for our adidas-owned digital platforms and are the key contact for a wide variety of stakeholders (eCommerce, Global IT, local markets, global categories, digital agencies, translation team, CRM team, campaign operations, etc.). Educating and guiding your stakeholders to the successful delivery of the content activation is an absolute focus of this role - constant communication of timelines, deliverables, explanation of specs for deliveries etc. is crucial to be successful in this role.- Key Responsibilities:
-Consult and advise brand marketing teams, business units, digital agencies, and activation managers
- with regards to technical feasibility and best practices around digital content management.
Provide expert knowledge on digital guidelines within the adidas ecosystem.
-Support content creation and delivery at integral and market level based on set priorities.
-Lead creation and delivery of high-priority campaigns / high-profile campaigns.
-Work closely with brand marketing teams to ensure timely distribution / delivery of campaigns
- to digital platforms.
Operation of various CMS tools including SDL Tridion.
-Collaboration with team members as well as stakeholders from other functions (Digital Activation, Digital Planning, SEO, Analytics, eCommerce, CRM, etc.).
Think globally and x-functionally to identify project dependencies and impact, raise dependency issues with the project sponsor and co-create solutions.
-Ability to handle ambiguity and untangle complex situations into actio
📌 Assistant Digital Content Manager (Bogotá)
🏢 Adidas
📍 Bogotá