Performance Marketing Manager – Google Ads, Meta Ads & Paid Acquisition | Remote Position Type: Full-Time, Remote Working Hours: U. S. Business Hours About the Role At Pavago , one of our clients is hiring a Performance Marketing Manager to own paid customer acquisition and drive profitable growth across digital advertising channels.

This is a hands-on performance role focused on Google Ads, Meta Ads, LinkedIn Ads, conversion tracking, campaign optimization, and ROAS . You’ll own campaigns from strategy and budget allocation through testing, optimization, and reporting. What You’ll Do - Manage and optimize Google Ads, Meta Ads, LinkedIn Ads , and other paid channels - Develop campaign structures, targeting, and audience strategies - Own advertising budgets, spend allocation, and pacing - Monitor and improve CAC, CPL, CPA, ROAS, and conversion rates - Test creatives, messaging, audiences, and landing pages - Optimize campaigns based on performance and conversion data - Implement and validate conversion tracking and attribution - Build weekly and monthly performance reports with actionable insights - Identify opportunities to scale profitable campaigns - Collaborate with creative, sales,



and leadership teams Requirements - 3+ years of performance marketing or paid media experience - Strong hands-on expertise with Google Ads and Meta Ads - Experience managing meaningful paid advertising budgets - Strong understanding of: - ROAS and CAC - CPL and CPA - Conversion tracking - Attribution - Campaign optimization - Demonstrated success improving ROAS or customer acquisition efficiency - Strong analytical and data-driven decision-making skills - Experience with creative and landing-page testing - Ability to independently manage and optimize paid campaigns - Strong written and verbal English communication What Success Looks Like - Improved ROAS and customer acquisition efficiency - Lower CAC, CPA, and CPL - Consistent growth in qualified conversions - Efficient budget allocation and campaign scaling - Accurate conversion tracking and attribution - Clear, actionable performance reporting Interview Process - Initial Screening Call - Spark Hire Video Interview - Recruiter Interview - Client Interview - Offer & Onboarding Apply Now If you’re a performance marketer who knows how to manage paid acquisition, optimize Google and Meta campaigns, analyze conversion data, and scale profitable growth , we’d love to hear from you.

📌 Performance Marketing Manager - Google Ads, Meta Ads & Paid Acquisition | Remote (Colombia)
🏢 Pavago
📍 Colombia