? Company Description

Publicis Integral Delivery (PGD) is the talent powerhouse of Publicis Groupe, the world’s largest communications group.

In LATAM, we are a team of 1,700+ professionals delivering high-quality work for top global clients, driven by collaboration, operational excellence, and continuous growth.

✨ We move people, and people move us.

? About the Role

We are looking for a Programmatic Analyst to support the execution and optimization of digital campaigns through programmatic platforms like DV360.

This is an excellent opportunity for early-career talent looking to grow within the programmatic and digital media space ?

Key Responsibilities

- Assist in the setup, trafficking, and management of campaigns in DV360 (Display & Video 360)
- Monitor campaign performance (impressions, clicks, CTR, conversions, pacing, spend)
- Support campaign optimization based on performance data
- Ensure campaigns deliver according to budgets, KPIs, and timelines




- Troubleshoot delivery issues and escalate when needed
- Assist with:
- Audience setup
- Line item configuration
- Targeting strategies
- Creative uploads
- Generate and maintain campaign reports (DV360 and other tools)
- Collaborate with internal teams (planning, client ops, finance)
- Maintain accurate documentation of campaign setups and updates

Requirements

- Advanced/Fluent English (B2+)
- Minimum of 1–2 years of experience in digital marketing or programmatic advertising.
- Basic to intermediate knowledge of DV360 (strong plus or mandatory)
- Understanding of the programmatic ecosystem (DSP, SSP, RTB, ad exchanges)
- Strong analytical and numerical skills
- Excel proficiency (basic–intermediate: pivot tables, lookups)
- High attention to detail and strong organizational skills
- Ability to manage multiple tasks and meet deadlines

📌 Programmatic Analyst (Bogotá)
🏢 Publicis Global Delivery (PGD)
📍 Bogotá